Why You Need a Mobile Web Site
16 Mar 2010, 4:10 p.m.Mobile Web Up was featured in an article in Small Business Computing, titled Why You Need a Mobile Web Site.
According to marketing research firm ComScore, as of December 2009 more than 234 million Americans were using mobile devices -- 28 percent of them to surf the Web. That's 60 million potential customers you could be missing out on if your Web site isn't optimized to be viewed on a mobile device (such as a BlackBerry, an Android smart phone and/or an iPhone).
Even if only 20 percent of visitors to your Web site use a mobile device, if those people can't access or view your site properly, your Web site is only 80 percent effective, stated Aaron Maxwell, the president of Mobile Web Up, a company that specializes in helping small and mid-sized businesses mobilize their Web sites.