Inc Magazine Article on SMBs and Geolocation
13 Jul 2010, 9:10 a.m.
Thanks to az1172 for the picture.
In Inc. magazine yesterday, Mobile Web Up founder Aaron Maxwell shared how SMBs can benefit from geolocation apps like Foursquare and Gowalla.
Most of all, evaluate how your active marketing through a geolocation service will propel business. “It's not about Foursquare or MyTown or whatever else is hot this week,” Maxwell says. “It's about what investment of a company's time, energy and resources will create the greatest value moving forward.”